CLYFFORD
STILL
LIFELINE

CLIENT: DENNIS SCHOLL, OOLITE ARTS
CREATIVE DIRECTION, ART DIRECTION, DESIGN STRATEGY, MOTION DESIGN, STORYTELLING
PROJECT BRIEF
Lifeline offers an in-depth exploration of the enigmatic artist Clyfford Still, a key figure in the Abstract Expressionist movement. The film combines archival material, found footage, audio recordings by Still, and interviews with his family, art historians, and peers.
Collaborating closely with the director, I played a pivotal role in shaping the creative direction of the documentary. Together, we envisioned the overall style and aesthetics, aiming to capture the essence of Still's dramatic mind. We delved into his paintings, distilling their language into sequences that dynamically conveyed his artistic journey. His monumental canvases, with their vibrant colors and jagged lines, served as a backdrop, mirroring the dynamism of his story. The film not only explores his artistic evolution but also delves into his state of mind, highlighting his sense of isolationism and his relentless pursuit of freedom in the face of opposition from his artistic peers.
The challenge lay in crafting a compelling narrative that intertwined the landscapes of Still's art with glimpses into his psyche. We juxtaposed his intense emotions and ferocity through the frenzied brushwork that brought his vivid, larger-than-life art to existence. The result is a captivating portrayal of an artist's struggle and triumph, conveyed through the power of visuals and storytelling.
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Creative Direction and Design Direction by Carlo A. Flores
Directed by Dennis Scholl
Produced by Konstantia Kontaxis
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